AI Insights · Timothy · January 2025
Top 5 Health and Fitness Apps on iOS in Mexico: Q4 2024
Explore the performance trends of the top health and fitness apps on iOS in Mexico during the fourth quarter of 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top health and fitness apps on iOS in Mexico showed varied performance trends, as reported by Sensor Tower.
Flo Cycle & Period Tracker saw a notable increase in weekly revenue, starting at around $24.6K and peaking at nearly $36K by the end of December. Weekly downloads initially declined, reaching a low of 17K in mid-October, but rebounded significantly to approximately 28.7K by the end of the year. Active users fluctuated, with numbers dropping to about 803K in late October before recovering to over 912K in December.
Impulse - Brain Training experienced a decrease in weekly revenue from $20K at the start of the quarter to just over $18K by the end. Downloads followed a similar pattern, initially dropping to 1.1K but ending the quarter with a surge to 13.1K. Active users decreased overall, from about 18.5K to 18.5K again by the end of December, after hitting a low of 11.1K mid-quarter.
Strava: Run, Bike, Walk maintained steady revenue, starting at $16.2K and rising to $18.6K in the final week. Downloads were consistent, with minor fluctuations, closing at approximately 4.7K. Active users saw a significant increase, starting at 56.7K and reaching 70K by the end of December.
BetterMe: Health Coaching showed a mixed pattern in weekly revenue, starting at $15.3K, dipping to $9.5K, and then rising to nearly $19.7K by the end of the quarter. Downloads were sporadic, initially decreasing to 1.7K before a sharp increase to 8.3K in the last week. Active users varied, with a high of 33.8K in early October, dropping mid-quarter, and ending at 26.2K.
Cardi Mate: Heart Rate Monitor experienced a decline in weekly revenue from $9.8K to $5.6K by year-end. Downloads remained low, with slight variations, closing at 621. Active users showed fluctuations but remained around the 6K range by the end of December.
For more detailed insights on app performance in other regions and categories, visit Sensor Tower.